Eco-Logical Considerations

Making and selling books has - like most things in life - much to do with consciousness, but also with ecology. Here were define ecology as the whole complex of the togetherness of human beings, animals, plants and the so-called inanimate nature.

By our books we are trying to give this area a different, healthier and more evolutionary basis. But in doing so we mustn’t fail to notice that through our books we also have a big negative influence on our environment. Trees must die to give their wood for the paper on which our books get printed, many chemical substances are necessary to optimally adjust this paper and the ink to make possible a usable and durable final product, shipping and handling require even more raw material, give rise to garbage and make their contribution to the emission of CO₂ into the atmosphere. All that runs contrary to what we actually want to convey and spread by our contents.

We from Julia White Publishing don’t close our eyes to this contradiction and don’t play it down either by any excuses or even by comparing us with others who damage our environment on an even more important scale. But on the other hand we don’t want to give up our positive goals just to avoid the negative side effects. Instead of this we are trying to deal more carefully with our resources by using the most recent production technology and to produce just as many books as get actually sold. In this endeavor the modern technique of Media-On-Demand is of a great help, producing and shipping directly just on demand.

In this way we hope to achieve an overall positive ecological balance through the contents we are spreading and its effect on the consciousness of the readers.